Blogs

Here at iMediaBay we are excited about the dynamic, intertwined worlds of advertising, branding, and user experience. Below are some opinions and insights we’d like to share with you!

The Trending Ones

Code and Conversations around ethical design

To close the project in a timely manner – How to get those happy endings?

12, May 2020

Project beginnings are crucial. There is a great deal of insight on how to go about launching a project ...

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Pivot towards Morality Marketing – Analysing Trends

Pivot towards Morality Marketing – Analysing Trends

15, May 2020

Morality Marketing is the logical evolution of brand activism which saw brands and businesses taking a public ...

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Happy and a prosperous New Year 2021

Happy and a prosperous New Year 2021

07, Jan 2021

Everything eventually comes to an end and so did 2020....

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3 Easy Tricks to Achieve High CTR
3 Easy Tricks to Achieve High CTR
4 Reasons Why It’s Time to Get Rid of Conventional Creative Agencies
4 Reasons Why It’s Time to Get Rid of Conventional Creative Agencies
Huge Companies are Failing at Impacting Digital Marketing
Huge Companies are Failing at Impacting Digital Marketing
The 5 misconceptions in Content Marketing
The 5 misconceptions in Content Marketing
Must Read For All Social Media Marketing Managers
Must Read For All Social Media Marketing Managers
4 Things To Do Before You Are A Million Dollar Company
4 Things To Do Before You Are A Million Dollar Company
6 Things to do for not Being Ignored on Facebook?
6 Things to do for not Being Ignored on Facebook?
7 Key Advantages to Video Advertising
7 Key Advantages to Video Advertising
How to Make Them Skip the Skip?
How to Make Them Skip the Skip?
Cinemagraphs – Moving Images Taking Over Social Media
Cinemagraphs – Moving Images Taking Over Social Media
Playable Ads are NOT just for the Game Makers
Playable Ads are NOT just for the Game Makers
Banking for Gen Y and Z’ers
Banking for Gen Y and Z’ers
How Google’s AMP & ALP Will Transform Businesses
How Google’s AMP & ALP Will Transform Businesses
What Makes Omni-Channel Marketing Popular
What Makes Omni-Channel Marketing Popular ?
The Newest Ad Format in the Market—Outstream Video
The Newest Ad Format in the Market—Outstream Video
Blockchain for Greater Data Security & Advertising
Blockchain for Greater Data Security & Advertising
3 Brands Redefining Creativity In Advertising
3 Brands Redefining Creativity In Advertising
8 Effective Online Reputation Management (ORM) Tools
8 Effective Online Reputation Management (ORM) Tools
Blockchain for Greater Data Security & Advertising
Design Trends to Watch Out for in 2019
Kickass Ambient Marketing Campaigns
Kickass Ambient Marketing Campaigns
Slack Messenger Rebranding
Slack Rebranding - Much Ado About Nothing
Native Advertising Is The Future Of Advertising
Native Advertising Is The Future Of Advertising
The Present & Future Of Creative Advertising
Motion Graphics: The Present & Future Of Creative Advertising
Unforgiving Social Media and Ads that went down in 2018
Unforgiving Social Media and Ads that went down in 2018
How To Go Viral Like Instagram - Egg
How To Go Viral Like Instagram ‘Egg’
Are We Witnessing The Death Of TV Commercials
Are We Witnessing The Death Of TV Commercials
Gender Equality In Advertising Is Happening
Gender Equality In Advertising Is Happening
Gender Equality In Advertising Is Happening
How Coca Cola Can Remodel Its Advertising To Surpass PepsiCo
7 Powerful Facebook Ads To Upscale Sales
7 Powerful Facebook Ads To Upscale Sales
How Creative Ads Will Propel Growth Marketing For Businesses
How Creative Ads Will Propel Growth Marketing For Businesses
Will YouTube Premium Be Any Different
Will YouTube Premium Be Any Different For Businesses
Creative Logo Design Tips To Stand Out From The Crowd
Creative Logo Design Tips To Stand Out From The Crowd
3 Golden Traits Of Black Hole For Branding
3 Golden Traits Of Black Hole For Branding
Putting the V back in Video Advertising
Putting the V back in Video Advertising
Typography Trends to look out for in 2019
Typography Trends to look out for in 2019
Getting Started in Experience Marketing
Getting Started in Experience Marketing
Law of Social Media Marketing
Law of Social Media Marketing
3 Psychology Hacks that boosts Advertising
3 Psychology Hacks that boosts Advertising
4 Things You Should Know About Millennial Marketing
4 Things You Should Know About Millennial Marketing
Digital Advertising Goes Silver, We Journey Back
Digital Advertising Goes Silver, We Journey Back
Changing Tides in Advertising World?
Changing Tides in Advertising World?
The BMW Story
The BMW Story
The USA at Cannes Lions Festival 2019
The USA at Cannes Lions Festival 2019
Design Cannes Lions Exploring the UX UI shortlist
Design Cannes Lions Exploring the UX UI shortlist
Engaging the Lions of Social Engagement at Cannes!
Engaging the Lions of Social Engagement at Cannes!
Let’s get started with Event Marketing
Let’s get started with Event Marketing
Let’s get started with Event Marketing
5 Marketing Lessons Learned from Watching The Lion King!
The Advertisements from New-Age Companies
Advertisements from New-Age Companies
The Harry Potter Mania!
The Harry Potter Mania!
Video Marketing is still the King
Video Marketing is still the King
Check Your Brand's Health
Check Your Brand's Health
Check Your Brand's Health
Illustrations #101
Check Your Brand's Health
Support a Good Cause and Build Brand Awareness on World Diabetes Day
Check Your Brand's Health
Advertising trends for a Happy Thanksgiving
Who needs Friday Night when there’s (Black) Friday Morning
Who needs Friday Night when there’s (Black) Friday Morning
Who needs Friday Night when there’s (Black) Friday Morning
11th Hour Marketing Tricks to Nail the Black Friday Sale
11 New Features in Photoshop 2020
New Features in Photoshop 2020 Part-1
11 New Features in Photoshop 2020
Spreading Holiday Cheer with Commercials
11 New Features in Photoshop 2020
Spreading Holiday Cheer with Commercials - Part 2
New Features in Photoshop 2020
New Features in Photoshop 2020 Part-2
The curtain call on a great year for digital marketing
The curtain call on a great year for digital marketing
The curtain call on a great year for digital marketing
Maya vs Max What's Best for 3D Animation
6 Best Software for Illustrations
6 Best Software for Illustrations
Advertising Vision 2020: Here's What Your Brand Should Be Worried About!
Advertising Vision 2020 : A Data Driven Personalization Approach
Understanding the Impact of Culture on Design
Understanding the Impact of Culture on Design
Data Protection 2020: Here's How You Can Stay Safe Online!
Data Protection 2020: Here's How You Can Stay Safe Online!
Future of Hashtags in Marketing
Future of Hashtags in Marketing
Future of Hashtags in Marketing
6 Marketing Events That Have the World's Attention
Future of Hashtags in Marketing
The Rise of Digital Advertising - a Lookback at the Decade That Went By!
Looking Beyond LinkedIn for B2B Advertising
Looking Beyond LinkedIn for B2B Advertising
Importance of Branding in Sports
Importance of Branding in Sports
3D Animation for Social Media Advertising
3D Animation for Social Media Advertising
Brand’s reality-check during a Pandemic
Brand’s reality-check during a Pandemic
Timeless Brand Photography Guidelines Revealed
Timeless Brand Photography Guidelines Revealed
Creative or the Strategic Route for Paid Ads? A close analysis.
Creative or the Strategic Route for Paid Ads? A close analysis.
Text or HTML based E-mail: The Time-Tested Question Answered
Text or HTML based E-mail: The Time-Tested Question Answered
Five Rings and Social Distancing: Looking at the Olympic way
Five Rings and Social Distancing: Looking at the Olympic way
How to make a difference during a disaster – the Advertising Perspective
How to make a difference during a disaster – the Advertising Perspective
What are the Fashion Brands up to on Instagram?
What are the Fashion Brands up to on Instagram?
Advertisements of Today #TimesofCorona
Advertisements of Today #TimesofCorona
9 Simple Hacks To Adapt Your Teams For Virtual Meetings
9 Simple Hacks To Adapt Your Teams For Virtual Meetings
Lead Your Team Remotely – 5 Most Challenges And 3 Hacks That You Can Implement Today
Lead Your Team Remotely – 5 Most Challenges And 3 Hacks That You Can Implement Today
Why Conventional Wisdom will not work anymore?
Why Conventional Wisdom will not work anymore?
Code and Conversations around ethical design
Code and Conversations around ethical design
Code and Conversations around ethical design
Data or Creativity-Driven Marketing: An Overview Before You Re-Assess Your Strategy
Code and Conversations around ethical design
6 Pointers to Upgrade Your Leadership Style and Become A Creative Leader
To close the project in a timely manner – How to get those happy endings?
To close the project in a timely manner – How to get those happy endings?
Pivot towards Morality Marketing – Analysing Trends
Pivot towards Morality Marketing – Analysing Trends
Happy and a prosperous New Year 2021
Happy and a prosperous New Year 2021