A while back a successful Gamer lady wanted to give a creative facelift to her business and engage more with customers. She explored the creatives industry and was impressed with iMediaBay’s creative suite. She collaborated with them to come up with new age rich media that resonated well with her business themes.
iMediaBay provided two proposals comprising Cinemagraphs and Playable ads. And helped the Gamer adapt to the trend of playable ads and hosted it on Facebook as well. The interactive element in the playable ad provided the user to try the game before download, similar to a free demo. Our Gamer friend was overjoyed with the customer engagement she received through the new rich media set of creatives.
Moral of the story:
There is no time like the present