In the recent past, there was a Financier who had earned a reputation for providing honest advice on finance to people of his neighborhood. While he enjoyed this coveted status he wanted to try his hand at doing something fun and was keen to explore the social media to connect with millennials. He checked notes with his peers and was referred to iMediaBay.
iMediaBay built a unique set of happy, smiling creatives and helped him launch a fun campaign on Instagram. All of the creatives they came up with were of positive and endearing faces of animals which made an immediate connect with the millennials active on Instagram. Our Financier friend was thrilled with the instant Instagram connect with millennials and the success of the campaign.
Moral of the story:
A person is known by the company he keeps