iMediaBay

AI and Automation driven Ad Operations for scale!

We question the status quo of ad operations with our AI driven automation framework to build scale. Combined with our experienced ad operations team, let your ad campaigns reach your target audience seamlessly at lower costs while you reclaim time for strategy and innovation.

iMediaBay

Traditional Ad operations are thing of the past. Our unique approach of embracing global talent from cost effective locations and combining it with standardization and process automation to achieve scale and efficiency has enabled us to work as ad-ops partners with a lot of big enterprises around the globe.

Our AI driven automation framework interacts with your tech stack to perform mimicable human interactive tasks at scale to achieve higher efficiency in your operations while your team is freed up to focus on more strategic tasks at hand.

iMediaBay

Customized AdOps


  • For Publishers
  • For Agencies
  • For Programmatic platforms
  • For Networks

Platforms

  • Ad Servers,
  • DSP,
  • SSP,
  • Social,
  • Paid Search

Why Automate your Ad Ops?

Increased stability and scalability
Lower Operational risk
Cost-effectiveness through automation
More time for Strategic tasks
Faster Execution and lesser fatigue
Continuous learning and scaling

Automated Ad-Ops ROI

Brand leaders across the globe have tried, tested, and agreed that an investment in a centralized ad-ops agency is proven to be efficient in numerous ways. One of the significant factors that were observed consistently was the reduced operational costs, increased efficiency, and higher accuracy in the campaign success rate. Brands also experienced a significant reduction in the year-on-year spend on their ad operations cost.

iMediaBay

Ad Operations Services


Direct Ad Operations

  • Campaign Pre-Launch Review
  • Asset Management
  • I/O Implementation
  • Creative Implementation
  • QA Testing
  • Post-Launch Verification

Programmatic Operations

  • Campaign creation
  • Creative trafficking/swapping
  • Ad tag publishing
  • Media Buying
  • Private Marketplace Management

Performance Management

  • Delivery Optimization
  • Inventory Management
  • Optimized Targeting
  • Campaign Modifications
  • Creative Updates
  • Yield Management

Reporting, Billing & Reconciliation

  • Delivery Reports on Ad
  • Campaigns Billing
  • Revenue Tracking
  • Viewability Reconciliation
  • ROAS by channels

Support & Resolve

  • Creative Troubleshooting
  • Ad Tags System / Technical Issues
  • Reporting Discrepancies

Process Improvement

  • Order Management
  • Quality Assurance Testing Process
  • Escalation Process
  • Affiliate / Partner Management
  • Advertiser / Agency Management
  • Internal Communications / SOP

Ad Stack Strategy

  • Ad System Evaluation
  • New Products / Services Evaluation
  • Ad Server Setup
  • Ad Server Migrations
  • New Ad Tag Architecture / Design
  • Platform Integrations

New Product Testing

  • Responsive Ad Designs
  • Cross-Platform Implementations
  • User Acceptance Testing
iMediaBay

Retail Chain's Journey to Market Success

Our knowledge and experience went into building this global retail chain's marketing success. Explore their journey now!

Looking to Automate your AdOps?

Let's talk! We're here for you.